13 Dec 2010 08:00:05 pm
How to Use Promotional Lanyards for your Business and achiev
Most everyone has been to a business and seen one of those promotional pins. The market is so saturated with them that they are hardly ever given a second look. This is one reason for business to look for another economical promotional item. Lanyards fill this business need perfectly. There are many options for all promotional budgets.

Types Available

There are kinds for keys, mobile phone, bottles, and badges or identification cards. The versions for keys are particularly great for promotions. Who doesn’t have keys? This type will have a high visibility, which is one of the most important aspects in marketing and promoting. They also come in a variety of materials. One of the choices is woven, such as polyester or blends, and comes in sizes from thin string to a wider strap. There are also vinyl and even beaded versions. The best choice for business promotions are going to be the printable types, whether vinyl or woven. Giving these to customers as a gift or a hand out is great, but only if they are going to remember where they got it. Companies that make and sell these have blank and pre-printed lanyards at cheaper cost, but stay away from these and spend the extra for the custom printing. This way the business name, logo, address, motto, and other information can be printed right on the lanyard. Click here for quality printed lanyards.

Additional options available are different ends, breakaway openings, and detachable bottoms. The holder ends can come in a claw clasp, key chain spiral, hook, and a closed loop. In openings and bottoms, there are choices like, Velcro, snap, and buckle. The kinds with the buckle release is particularly useful and is a great option for business that have a little extra in their marketing and promotions budget. This option gives businesses the opportunity to print pertinent information in two places. This way if the customer detaches the bottom from the rest of the lanyard, they will still know where they received it from.

Using to Achieve Results

Vehicle related business can really get great results using the key version of this promotion item. If a lanyard is given to a customer that is having an oil chance, for example, this will make a statement that they are important and not just an invoice. This also gives them a tangible item with the business information in it, which will be a memory trigger when time for the next oil change, tune up, or break change. This example is true in any business type. The importance of memory triggers is the sole purpose for promotions.

Another category of business that could significantly bolster sales from the use of this kind of promotion is health and beauty. This is true for the same reasons as above. Giving a customer something extra as they leave is a great way to stand out of the crowd. Businesses in any field of service can benefit in the same manner using these, as well as other varieties of businesses.
Category : General | Posted By : Promo-Lanyards |
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